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A Better Way for Good

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A better way to do good.

A better way to do good.A better way to do good.A better way to do good.

We steady the helm and catch the wind—aligning Executive Directors and Board leaders to propel your nonprofit forward.

A better way to do good.

A better way to do good.A better way to do good.A better way to do good.

We steady the helm and catch the wind—aligning Executive Directors and Board leaders to propel your nonprofit forward.

What We Do

We are a woman-led consultancy dedicated to helping nonprofit Boards and Executive Directors:

  • Clarify Board roles and elevate performance
  • Build and repair the Board–Executive Director partnership
  • Strengthen trauma-responsive leadership and organizational culture
  • Restore conditions for sound judgment, effective leadership, and executive retention


Our nautical theme is anchored in a love for Minnesota, the Land of 10,000 Lakes, and the powerful symbolism of full sails and a charted course. We bring deep expertise and big hearts to the challenges facing Minnesota's nonprofit sector. This theme is also personal: Heather's grandfather was an East Coast innovator in double-hulled ship design. Just as a vessel built to last requires hard work and the right alloy, we bring that same level of care to help nonprofit leadership teams navigate what lies ahead.


In the end, it’s simply A Better Way for Good.

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How Are Things, Really?

Executive Director Wellness Check

Executive Director Wellness Check

Executive Director Wellness Check

How much wind is left in your sails? This quick quiz is a lighthearted way to check in with yourself as a Minnesota Executive Director—even if you are pretty sure you're fine, mostly, probably.

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Board Leader Wellness Check

Executive Director Wellness Check

Executive Director Wellness Check

Ready for the long haul with your crew? This quiz offers humor and a gentle mirror for you as a nonprofit Board member committed to making a social impact - and you wonder what you've gotten yourself into.

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Share Your View from the Helm

Executive Director Wellness Check

Share Your View from the Helm

Leading a nonprofit has always required judgment, stamina, and adaptability. Right now, many leaders are under pressures that no single Executive Director or Board was designed to manage alone. Please share your honest input to inform our work.

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